When Story Meets Purpose

Behind the Scenes of the Boss Money x Jonathan Mensah Campaign
Tuesday, February 25, 2025
Black see view
When Story Meets Purpose
Written by
Animator
Boss Money, a pioneering platform simplifying money transfers, joined forces with Doozy Crew to create a commercia featuring Jonathan Mensah, the esteemed soccer player from the Columbus Crew team.
A collaboration between Doozy Crew and Boss Money brings personal narrative, global connection, and cinematic storytelling into sharp focus.

In a standout collaboration, Boss Money—a platform that simplifies international money transfers—partnered with Doozy Crew to create a powerful video campaign featuring Jonathan Mensah, captain of the Columbus Crew and a respected voice in both the sports and immigrant communities.

The goal was clear: tell Jonathan’s story in a way that feels as genuine as it is inspiring, while subtly reinforcing how Boss Money plays a meaningful role in his life. From concept to delivery, Doozy Crew handled every detail of the production journey—crafting a story that would resonate emotionally while reflecting the brand’s purpose.


Story First, Always

The heart of this campaign wasn’t just the visuals—it was Jonathan’s voice. Before filming, Doozy Crew conducted a series of in-depth pre-interviews with him over Zoom to uncover the real story behind the screen: his upbringing, his motivations, his connection to family, and how Boss Money helps him support his loved ones back in Ghana.

These interviews became the backbone of the script, shaping a concise and powerful voiceover that honored both his journey and Boss Money’s role in it.


The Shoot: One Sunset, One Shot at Greatness

With a limited window of time on the Columbus Crew practice field, Doozy Crew’s team knew the shoot had to be fast, efficient, and beautiful. Fortunately, the day brought a striking sunset—and the team was ready.

Using an ARRI Alexa Mini for main camera work and a DJI Inspire 2 drone for aerials, the visuals captured Jonathan’s presence with both intimacy and polish. The footage was later brought to life in post-production using DaVinci Resolve, Premiere Pro, and After Effects for screen replacements and subtle motion work.


Impact Beyond the Frame

The final videos blended story and product seamlessly, elevating Boss Money’s brand by making it personal, emotional, and real. So well-executed was the work, in fact, that several frames from the campaign were featured on DaVinci Resolve’s official website—a nod to the project’s visual quality and creative impact.


A Campaign That Resonates

With this project, Doozy Crew once again proved that good video isn’t about flash—it’s about connection. It’s about taking the time to understand the subject, shape the message, and execute with clarity and creativity.

From a single sunset shoot to a global brand story, this campaign is a perfect example of what happens when authenticity and cinematic storytelling collide.

More articles

Thursday, May 15, 2025

Written by

Grant Smucker

Blade Meets Bot
How Doozy Crew used robotic camera moves and seamless editing to bring knife customization to life

When Rick Hinderer Knives asked us to create a video that showcased the customization options for their high-end knives, we knew we had to match the craftsmanship of the product with visuals that were equally refined. Their knives aren’t just tools—they’re deeply personal objects. Every detail, from the scales and clips to the screws and tabs, can be swapped out and tailored to the owner’s preferences. So our challenge was clear: make that modularity feel tactile, elegant, and exciting on screen.

non-profit video production columbus ohio
Wednesday, February 26, 2025

Written by

Grant Smucker

Mission in Motion
Doozy Crew Partners with Lifeline Christian Mission to Amplify Global Impact Through Visual Storytelling

In today’s content-driven world, storytelling has become one of the most powerful ways to inspire action—and few stories are more worth telling than those of lives being changed around the globe. Doozy Crew, a video production team known for cinematic, heartfelt storytelling, partnered with Lifeline Christian Mission to bring these moments to life on screen.

Wednesday, January 1, 2025

Written by

Molly Radigan

Lighting Up the Arena
Doozy Crew’s Motion Graphics Magic for the Detroit Pistons

For the past three years, Doozy Crew has forged a dynamic partnership with the Detroit Pistons, infusing Little Caesars Arena with captivating motion graphic elements that amplify the energy and intensity of NBA games.

Thursday, December 19, 2024

Written by

Grant Smucker

Specify Confidence
Four videos. One shoot day. Zero missed deadlines.

Creating Architect-Focused Comedy with YKK AP When YKK AP came to Doozy Crew with a bold ask—build a campaign that connects with architects in a memorable, engaging way—we knew we wanted to do something that would break out of the traditional mold of product videos and spec sheets. So we leaned into something architects don’t often see in their inbox: comedy.

Monday, October 14, 2024

Written by

Grant Smucker

Tiny Car, Big Vision
How Doozy Crew turned a production setback into a fast-paced, miniature-scale success story

Sometimes things don’t go as planned. And sometimes, those twists lead to some of your most creative work. That was the case with Race to Rancho, a promotional video we created for YKK AP to celebrate the launch of their new facility in Rancho Cucamonga, California. Originally envisioned as a high-energy shoot with a real NASCAR driver, full-size car footage, and a Russian arm vehicle tracking the action, the project took a hard turn when the driver was sidelined by a race-day accident just weeks before production. With deadlines looming and logistics off the table, we had to pivot—fast.

When Story Meets Purpose

Behind the Scenes of the Boss Money x Jonathan Mensah Campaign
Tuesday, February 25, 2025
Black see view
When Story Meets Purpose
Written by
Animator
Boss Money, a pioneering platform simplifying money transfers, joined forces with Doozy Crew to create a commercia featuring Jonathan Mensah, the esteemed soccer player from the Columbus Crew team.
A collaboration between Doozy Crew and Boss Money brings personal narrative, global connection, and cinematic storytelling into sharp focus.

In a standout collaboration, Boss Money—a platform that simplifies international money transfers—partnered with Doozy Crew to create a powerful video campaign featuring Jonathan Mensah, captain of the Columbus Crew and a respected voice in both the sports and immigrant communities.

The goal was clear: tell Jonathan’s story in a way that feels as genuine as it is inspiring, while subtly reinforcing how Boss Money plays a meaningful role in his life. From concept to delivery, Doozy Crew handled every detail of the production journey—crafting a story that would resonate emotionally while reflecting the brand’s purpose.


Story First, Always

The heart of this campaign wasn’t just the visuals—it was Jonathan’s voice. Before filming, Doozy Crew conducted a series of in-depth pre-interviews with him over Zoom to uncover the real story behind the screen: his upbringing, his motivations, his connection to family, and how Boss Money helps him support his loved ones back in Ghana.

These interviews became the backbone of the script, shaping a concise and powerful voiceover that honored both his journey and Boss Money’s role in it.


The Shoot: One Sunset, One Shot at Greatness

With a limited window of time on the Columbus Crew practice field, Doozy Crew’s team knew the shoot had to be fast, efficient, and beautiful. Fortunately, the day brought a striking sunset—and the team was ready.

Using an ARRI Alexa Mini for main camera work and a DJI Inspire 2 drone for aerials, the visuals captured Jonathan’s presence with both intimacy and polish. The footage was later brought to life in post-production using DaVinci Resolve, Premiere Pro, and After Effects for screen replacements and subtle motion work.


Impact Beyond the Frame

The final videos blended story and product seamlessly, elevating Boss Money’s brand by making it personal, emotional, and real. So well-executed was the work, in fact, that several frames from the campaign were featured on DaVinci Resolve’s official website—a nod to the project’s visual quality and creative impact.


A Campaign That Resonates

With this project, Doozy Crew once again proved that good video isn’t about flash—it’s about connection. It’s about taking the time to understand the subject, shape the message, and execute with clarity and creativity.

From a single sunset shoot to a global brand story, this campaign is a perfect example of what happens when authenticity and cinematic storytelling collide.

More articles

Blade Meets Bot
How Doozy Crew used robotic camera moves and seamless editing to bring knife customization to life
non-profit video production columbus ohio
Mission in Motion
Doozy Crew Partners with Lifeline Christian Mission to Amplify Global Impact Through Visual Storytelling
Lighting Up the Arena
Doozy Crew’s Motion Graphics Magic for the Detroit Pistons
Specify Confidence
Four videos. One shoot day. Zero missed deadlines.
Tiny Car, Big Vision
How Doozy Crew turned a production setback into a fast-paced, miniature-scale success story

When Story Meets Purpose

Behind the Scenes of the Boss Money x Jonathan Mensah Campaign
Tuesday, February 25, 2025
Black see view
When Story Meets Purpose
Written by
Animator
Boss Money, a pioneering platform simplifying money transfers, joined forces with Doozy Crew to create a commercia featuring Jonathan Mensah, the esteemed soccer player from the Columbus Crew team.
A collaboration between Doozy Crew and Boss Money brings personal narrative, global connection, and cinematic storytelling into sharp focus.

In a standout collaboration, Boss Money—a platform that simplifies international money transfers—partnered with Doozy Crew to create a powerful video campaign featuring Jonathan Mensah, captain of the Columbus Crew and a respected voice in both the sports and immigrant communities.

The goal was clear: tell Jonathan’s story in a way that feels as genuine as it is inspiring, while subtly reinforcing how Boss Money plays a meaningful role in his life. From concept to delivery, Doozy Crew handled every detail of the production journey—crafting a story that would resonate emotionally while reflecting the brand’s purpose.


Story First, Always

The heart of this campaign wasn’t just the visuals—it was Jonathan’s voice. Before filming, Doozy Crew conducted a series of in-depth pre-interviews with him over Zoom to uncover the real story behind the screen: his upbringing, his motivations, his connection to family, and how Boss Money helps him support his loved ones back in Ghana.

These interviews became the backbone of the script, shaping a concise and powerful voiceover that honored both his journey and Boss Money’s role in it.


The Shoot: One Sunset, One Shot at Greatness

With a limited window of time on the Columbus Crew practice field, Doozy Crew’s team knew the shoot had to be fast, efficient, and beautiful. Fortunately, the day brought a striking sunset—and the team was ready.

Using an ARRI Alexa Mini for main camera work and a DJI Inspire 2 drone for aerials, the visuals captured Jonathan’s presence with both intimacy and polish. The footage was later brought to life in post-production using DaVinci Resolve, Premiere Pro, and After Effects for screen replacements and subtle motion work.


Impact Beyond the Frame

The final videos blended story and product seamlessly, elevating Boss Money’s brand by making it personal, emotional, and real. So well-executed was the work, in fact, that several frames from the campaign were featured on DaVinci Resolve’s official website—a nod to the project’s visual quality and creative impact.


A Campaign That Resonates

With this project, Doozy Crew once again proved that good video isn’t about flash—it’s about connection. It’s about taking the time to understand the subject, shape the message, and execute with clarity and creativity.

From a single sunset shoot to a global brand story, this campaign is a perfect example of what happens when authenticity and cinematic storytelling collide.

More articles

Blade Meets Bot
How Doozy Crew used robotic camera moves and seamless editing to bring knife customization to life
non-profit video production columbus ohio
Mission in Motion
Doozy Crew Partners with Lifeline Christian Mission to Amplify Global Impact Through Visual Storytelling
Lighting Up the Arena
Doozy Crew’s Motion Graphics Magic for the Detroit Pistons
Specify Confidence
Four videos. One shoot day. Zero missed deadlines.
Tiny Car, Big Vision
How Doozy Crew turned a production setback into a fast-paced, miniature-scale success story

We transform brands.
Your success is next.

Start your project now by booking a one-on-one consultation with our expert.

Meet the partners who are part of our success story
Commercial video production Columbus OH

We transform brands.
Your success is next.

Start your project now by booking a one-on-one consultation with our expert.

Meet the partners who are part of our success story
Commercial video production Columbus OH

We transform brands.
Your success is next.

Start your project now by booking a one-on-one consultation with our expert.

Meet the partners who are part of our success story
Commercial video production Columbus OH
High-end video production services in Columbus
We are currently based in Columbus and work remotely.

Timezone (GMT-4)

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Stay informed about our latest news, updates by subscribing to our newsletter.

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doozy crew 54 Village Pointe Dr. Powell Ohio 43065

doozycrew is a company registered in Ohio. Video Production and animation services are provided by doozycrew.

© 2025 doozycrew. All rights reserved.

High-end video production services in Columbus
We are currently based in Columbus and work remotely.

Timezone (GMT-4)

Stay in the Loop

Stay informed about our latest news, updates by subscribing to our newsletter.

We respect your inbox. No spam, just valuable updates.

Offline

doozy crew 54 Village Pointe Dr. Powell Ohio 43065

doozycrew is a company registered in Ohio. Video Production and animation services are provided by doozycrew.

© 2025 doozycrew. All rights reserved.

High-end video production services in Columbus
We are currently based in Columbus and work remotely.

Timezone (GMT-4)

Stay in the Loop

Stay informed about our latest news, updates by subscribing to our newsletter.

We respect your inbox. No spam, just valuable updates.

Offline

doozy crew 54 Village Pointe Dr. Powell Ohio 43065

doozycrew is a company registered in Ohio. Video Production and animation services are provided by doozycrew.

© 2025 doozycrew. All rights reserved.