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“Good for Life” Campaign — Brand Film for Ohio Chamber of Commerce by Doozy Crew
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BroadcastGovernmentMulti-Platform

Business that's good for life.

A government-affiliated campaign with the Ohio Chamber of Commerce spotlighting four Ohio companies improving life in their communities — a 30-second broadcast spot and a 90-second web cut for each.

Client
Ohio Chamber of Commerce
Released
February 20, 2019
Timeframe
2 months
Project Type
Government-Affiliated Broadcast / Multi-Platform
Features
4 Ohio companies

Each feature included a 30-second scripted commercial spot for broadcast and a 90-second web-based video drawn from on-location interviews — giving the campaign flexibility and depth across platforms.

This state-funded initiative focused on four Ohio-based companies and their commitment to improving life in their communities, from inclusion and conservation to education and second-chance employment.

01 / The Challenge

Four stories, one standard.

Coordinating production across four unique locations, each with a distinct message, while meeting the expectations of a government-level client, required efficient planning and creative cohesion.

Each story needed to resonate with both a broadcast audience and online viewers — balancing clarity, emotion, and message control within two distinct video formats.

Tight, compelling messaging suitable for broadcast.

02 / The Solution

Tight for TV, deep for web.

We used clear scripts for the TV spots, ensuring tight, compelling messaging suitable for broadcast. Simultaneously, we filmed extended interviews for the web versions to allow for deeper storytelling and authentic voices.

Using RED digital cinema cameras and drone cinematography, we created polished, high-production visuals that aligned with the professionalism expected from a statewide campaign.

Four Ohio companies · RED Cinema · DJI Inspire 2
The campaign aired across Ohio television, driving awareness of the Chamber's message and spotlighting key partnerships between business and community impact.
Production
  • Scripting
  • Cinematography
  • Aerial / Drone
Post Production
  • Editing
  • Color Grade
Camera & Lens
  • RED Cinema
  • DJI Inspire 2
Software
  • Premiere Pro
  • After Effects

Got a story worth telling?

15 minutes is enough to know if we're a fit. No deck, no slides.